Optimum Performance Selling

AUDIENCE: Advanced level sales personnel who do proactive prospecting, manage high value relationships, and/or work within a long selling cycle. Business Bankers, Loan Officers and Investment Managers.

LENGTH: Twelve 2-1/2 hour modules which can be taught as a single four day course or in a modular sales meeting format over time.

PURPOSE: The objectives of this conference are to give experienced calling officers insight into their strengths and weaknesses in selling, to share personal best practices and to prepare sales game plans for specific clients and prospects in their current sales pipeline. Best practices introduced in the course are based on our national research on 50 high performing financial institutions.

Participants will be able to:

  • Leverage their personal strengths in selling
  • Identify key areas for improvement in their personal sales practices
  • Develop a unique selling proposition for each prospect to establish a competitive difference
  • Target their best sales opportunities based on potential and probability of buying
  • Gain access to target prospects and sell to multiple decision influencers
  • Manage their sales time effectively for better sales productivity
  • Develop goals and strategies for growing the best client relationships
  • Prepare sales game plans to make sales to specific prospects
  • Implement appropriate sales tactics and strategies at each step in their sales pipeline

Methodology:

Schneider consultants will train designated trainers with sales experience to conduct these modules. Your in-house trainers will be provided with a wide range of delivery options, pre-work assignment ideas, and post-training follow-up activities.

The activities and exercises in this course are self-customizing to each participant based on their strengths and weaknesses, and the specific clients and prospects in the seller’s pipeline.